Press Release
For Immediate Release
"Escalate" - Digital Photography, New Media Design and the Visual Culture.
Toronto, Canada, February 18, 2003 - After two and a half months of collaboration, creativity and hard work the latest project from Art Directors Anonymous (ADA) is set to launch. This new (web) installation features the work of fifteen Canadian new media artists, who set out to explore, experiment and push the boundaries of digital photography through innovation.
http://www.artdirectorsanonymous.com/escalate
The Digital Camera, has quickly become a leading edge instrument of modern day creativity and a staple in the new media visual communications toolbox. Since digital photography's first inception into the new media artist's skill set, we have witnessed the coming of age of a fresh perspective in twenty first century imagery. It's ease of use in allowing us to capture a candid, unrehearsed view of life and our environment through an honest and unaltered light is unparalleled. We are a generation who deliberately challenges the norm. We find inspiration in the world around us and rejoice in exposing the raw beauty hidden in the fringes of life.
About the Artists
Fifteen individuals were invited to produce a sixty second flash movie using just their digital camera and imagination. Those involved were: Alison Hladkyj, Carole Guevin, Craig Nickel, Curtis Achilles, Eric Vardon, Jason Chesebrough, Jen Dehaan, Jon Lorenz, Lee Cobham, Matthew Wearn, Padrin Kwok, Paul Edward Fleming, Phil De Paulis, Richard Carmichael and Robin Davies. A full bio of each artist along with comments on there work can be found along side their respective movies.
http://www.artdirectorsanonymous.com/escalate
About Art Directors Anonymous
A collective of homegrown (Canadian) designers/artists/technologists, brought together for the purpose of exploring and experimenting with new media products and trends. Its mission - to become a network of industry leaders that look to inspire, uncover and elevate the Canadian new media scene through design and innovation.
For further information, please contact:
Paul Fleming
Art Directors Anonymous
paul@artdirectorsanonymous.com
Posted by jen on February 20, 2003 at 03:14 AM